Web-to-Print (W2P) Market Trends and Drivers:
The global web-to-print (W2P) market is primarily driven by the growing demand for convenient and streamlined print procurement processes and the rising need for customized and personalized print materials that make W2P solutions attractive to businesses and consumers. Apart from this, ongoing advancements in digital printing technology, web accessibility, and online design tools that make it easier for users to create and order print materials online are propelling market growth. Moreover, the shift toward online shopping and remote work amid the coronavirus (COVID-19) pandemic has augmented the demand for W2P solutions for marketing collateral, promotional materials, and remote workforce support. Additionally, the global nature of businesses and the desire for consistent branding and marketing across regions have accelerated the adoption of W2P platforms to centralize and standardize print procurement processes. Furthermore, cost savings, reduced waste, and improved efficiency in print production that make W2P an essential tool for businesses seeking cost-effective and agile print solutions are contributing to market growth.
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Report Segmentation:
The report has segmented the market into the following categories:
Component Insights:
- Design-it-Yourself
- Template-Based
Offering Insights:
- Print Solutions
- Photobooks
- Business ID
- Display POS/Signage
- Labels and Packaging
- Books
- Promotional
- Others
- Software and Services
Application Insights:
- Print Media and Advertising
- Personalized Products
- Others
Market Breakup by Region:
- North America (United States, Canada)
- Asia Pacific (China, Japan, India, South Korea, Australia, Indonesia, Others)
- Europe (Germany, France, United Kingdom, Italy, Spain, Russia, Others)
- Latin America (Brazil, Mexico, Others)
- Middle East and Africa
Competitive Landscape with Key Player:
- Agfa-Gevaert N.V.
- Aleyant Systems LLC
- Amazing Print Corp.
- Quarterhouse Software Inc.
- Racad Tech Inc.
- Radixweb
- Red Tie Ltd.
- Xerox Holdings Corporation
Note: If you need specific information that is not currently within the scope of the report, we will provide it to you as a part of the customization.
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